Pariplay signs new deal with Ainsworth

The pair already work together in the LatAm market, where Ainsworth’s games are live on Pariplay’s Fusion platform, which Pariplay is planning to push further into the Canadian market – where it is already live in Ontario and Alberta.

Shivan Patel, Commercial Director North America at Pariplay, said of the extension: “Our partnership with Ainsworth has been a great one with their content performing well in the markets where we have rolled it out.

“Extending the deal to launch their portfolio into Canada is a testament to the success of our collaboration and sees us further boost our offering to our operator partners in the region.”

Meanwhile, Jason Lim, General Manager of Digital and Online Gaming at Ainsworth, added: “Pariplay has been an important partner, enabling us to rapidly bring our content to market in a streamlined manner. Collaborating to further our reach in Canada was an obvious choice and we look forward to strengthening our partnership.”

The news comes following Pariplay’s recent agreement with Urgent Games, which saw its Fusion platform gain over 100 more HTML5 titles added to it, including Wild Cupid, Goddess of Harvest, and Gang of Pirates.

Adam Petroli, CEO at Urgent Games, said: “We’re immensely proud of our portfolio of engaging, diverse content and are extremely satisfied with this new partnership.

“Joining the Fusion platform significantly expands our reach in key regulated markets and will further drive us forward.”

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